Having a Super CX

How getting on the same page changed the Super Bowl… and how it can change your CX.
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ABOUT THE GUEST

Mickey Miller was named CEO of Vislink Technologies in January, 2020. He has over twenty-five years of experience in creating and building growth businesses in the technology and communications industries. He holds an MBA in finance and marketing from Rockhurst College, completed the Corporate Finance Program at the London Business School, and holds a BS in Industrial Engineering from the University of Missouri.

Super Bowl 55 was full of excitement and fanfare, but did you know that in its first year, viewers weren’t all seeing the same thing? In this episode, we’re taking a look at how getting on the same page transformed the Super Bowl, and how getting everyone looking at the same data can change CX.

In this episode of Often Imitated, we talk to Mickey Miller about how he’s transforming CX of live experiences all across the world at Vislink.

Experience: Getting everyone to look at the same data

Inspiration: Super Bowl 1

Modern Day Execution: Mickey Miller, CEO Vislink

 

Three Takeaways

  • The more immersive your cx; the happier your customers will be with your product.
  • Figure out your customer’s needs, then build your company around it.
  • Unite your team, centralize your data, and get everyone on the same page.

 

Key Quotes

  • “We focus internally on the processes to make sure that when we do introduce new technology or products, it solves their problem and solves them in a way that’s super easy for them to implement.” 
  • “Try to get everything on one system, so the entire organization is seeing the same data. So there’s no time spent on arguing what’s real and what’s not real. You have it all there.”
  • “Design your whole business from the customer back.”

 

Links

Mickey Miller LinkedIn

Vislink

 

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Thanks to our friends 

This podcast is presented by Oracle CX. 

Oracle CX helps you build lasting customer relationships, by making every interaction matter. From acquisition to loyalty, and everything in between.Build, protect, and differentiate your brand with Oracle. Learn more at oracle.com/cx

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