When we work with less, we might feel boxed in. But, we have so many opportunities to get creative that we easily overlook. Complexity has a way of limiting creativity. On this episode of Often Imitated, we explore how working within constraints can help anyone from a heralded architect, to an iconic author produce their best work.
Insight: The power of constraints and limitations
Inspiration: Dr. Seuss’ Green Eggs and Ham
Modern Day Execution: Stephen Kieran, Partner at KieranTimberlake.
- The best creatives have a dialogue with both their audience/users and the materials they use to create. Instead of sprinting towards the finish line, they’re keyed into their work and constantly assessing its progress at every step.
- Whether you’re building a business or a building, keep context in mind. What you build doesn’t exist in a vacuum, it’s in constant conversations with customers and other stakeholders.
- Doing the prep work makes it easier to produce creative work. When you come into a project with a deep understanding of the challenge, and its context, you can get more creative and operate on instinct.
- “We wanted to ask elemental questions, assume nothing, and build a practice of a culture of inquiry that was with us on our first day.”
- “The design process becomes really simple when complexity fades and what you’re making talks back to you and tells you what to do and what not to do.”
- “It’s easy to make something that’s beautiful by eliminating constraints. What we’re after something that’s deeper than beauty. We’re after something that transcends. ”
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