What can history’s unique experience teach modern CX?

On this podcast, we examine history’s most unique experiences – from Woodstock in 1969 to Edison’s first light bulb to the Pringle’s Can – that have been often imitated but never duplicated.

New Episodes weekly.

Subscribe get new episodes directly to your inbox. 

Listen Now

All Episodes

Episode 21
Episode 20
How getting on the same page changed the Super Bowl… and how it can change your CX.
Episode 19
How AI beat the Nazis, and how it can transform CX.
Episode 18
Finding what’s best for your customers during the pandemic.
Episode 17
Can you trash a hotel room and walk away in the right?
Episode 16
What if customer experience had a cheat code?
Episode 15
Can the same CX innovation that gave us Shakespeare, movie theaters, and Netflix help revolutionize healthcare?
Episode 14
Creating lasting memories by utilizing scarcity and demand during the holiday season.
Episode 13
Trusting your customers to do the impossible.
Episode 12
Figuring out how to make your data centers the most magical places on Earth.
Episode 11
What do skydiving and closing the wage gap have in common? They both require a leap of faith…prompted by a little nudge.
Episode 10
How did the Pony Express ride through the desert to build an oasis of information? What can that tell us about the vital role of information in pregnancy care and communication in general?
Episode 9
What unites superheroes from an imagined universe and CMOs in a very real one? What can the origins of our favorite superheroes tell us about the role of confidence in customer experience?
Episode 8
What big lessons are kept sandwiched between tiny yellow bricks? What we learn from LEGOs? And what do they teach us about building for the long haul, while remaining flexible to customer needs?
Episode 7
What lessons are packed in between the delicious patties of In-n-Out’s double double burger? What can their legendary burgers tell us about dialing in the experiences we build — and preserve — for our customers?
Episode 6
What can Dr. Seuss’ Green Eggs and Ham teach us about the relationship of creativity and constraint? How can we use those lessons to have better conversations with customers?
Episode 5
How did one automotive icon bring a company back from the brink by going all in on the minivan? What does that tell us about anticipating customer needs?
Episode 4
How did Sarah Breedlove single-handedly build a haircare empire in the 1800s? What does that tell us about CX design?
Episode 3
How did eight roughneck, novice rowers make it to the Olympics? What does that say about an outsider’s perspective? And what does it tell us about building CX?
Episode 2
How is it possible that humanity put a man on the moon before putting wheels on luggage? And what does this tell us about UX?