What can history’s unique experiences teach us about modern customer experience?

On this podcast, we examine history’s most unique experiences – from Woodstock in 1969 to Edison’s first light bulb to the Pringles can – that have been often imitated but never duplicated.

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What can history’s unique experiences teach us about modern customer experience? 

On this podcast, we examine history’s most unique experiences – from Woodstock in 1969 to Edison’s first light bulb to the Pringles can – that have been often imitated but never duplicated. 

In each episode, we will recount the origins of a famous experience to understand what it can teach us about modern customer experiences. We will also share insights from modern business leaders on how they craft industry-leading CX.

Our goal is to inspire you to create experiences that everyone else will want to imitate.

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this podcast is presented by:

Oracle CX helps you build lasting customer relationships, by making every interaction matter. From acquisition, to loyalty, and everything in between.

Build, protect, and differentiate your brand with Oracle. Learn more at oracle.com/cx.

episodes

Episode 11
What do skydiving and closing the wage gap have in common? They both require a leap of faith…prompted by a little nudge.
Episode 10
How did the Pony Express ride through the desert to build an oasis of information? What can that tell us about the vital role of information in pregnancy care and communication in general?
Episode 9
What unites superheroes from an imagined universe and CMOs in a very real one? What can the origins of our favorite superheroes tell us about the role of confidence in customer experience?
Episode 8
What big lessons are kept sandwiched between tiny yellow bricks? What we learn from LEGOs? And what do they teach us about building for the long haul, while remaining flexible to customer needs?
Episode 7
What lessons are packed in between the delicious patties of In-n-Out’s double double burger? What can their legendary burgers tell us about dialing in the experiences we build — and preserve — for our customers?
Episode 6
What can Dr. Seuss’ Green Eggs and Ham teach us about the relationship of creativity and constraint? How can we use those lessons to have better conversations with customers?
Episode 5
How did one automotive icon bring a company back from the brink by going all in on the minivan? What does that tell us about anticipating customer needs?
Episode 4
How did Sarah Breedlove single-handedly build a haircare empire in the 1800s? What does that tell us about CX design?
Episode 3
How did eight roughneck, novice rowers make it to the Olympics? What does that say about an outsider’s perspective? And what does it tell us about building CX?
Episode 2
How is it possible that humanity put a man on the moon before putting wheels on luggage? And what does this tell us about UX?
Episode 1
What unique experience did Benjamin Franklin create by founding his Junto and how could we replicate it?

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